Position Title: Marketing Intern
Status: ☐ Full-time           ☒Part-time
Pay Grade:                  Department: Administration
Reports to: Marketing Coordinator

Job Overview

Job Purpose: To support the marketing department in their efforts to ensure effective communication strategies, enhance online community building, and strengthen brand visibility. This position works closely with and reports to the Marketing Coordinator.

Job Overview: We are looking for a motivated and enthusiastic Marketing Intern to join our marketing team. This internship offers an opportunity to gain hands-on experience in various aspects of marketing, including digital marketing, content creation, social media management, and campaign execution. You will work closely with our marketing team to help execute strategies that drive brand awareness, visibility and engagement.

This role is ideal for students or recent graduates looking to build a career in marketing and gain practical experience in a real-world setting. You will also receive mentorship and guidance from experienced marketers who are committed to helping you develop your skills.

The ideal candidate is a self-starter with a passion for marketing, excellent communication skills, and a desire to learn and grow as a marketing professional.

Primary Responsibilities:

Social Media:

  • Content Creation: Develop and curate engaging content for various social media platforms, including Facebook and Instagram.
  • Social Media Management: Schedule and post content, monitor social media channels for trends, and engage with followers by responding to comments and messages.
  • Analytics and Reporting: Analyze social media performance metrics and prepare reports to track the success of campaigns, suggesting improvements based on data insights.
  • Collaboration: Work closely with the marketing team to brainstorm and implement social media strategies and campaigns.
  • Trend Monitoring: Stay updated on the latest social media trends and best practices to ensure the effectiveness of campaigns.

Administration

  • Support the marketing team with administrative tasks such as preparing reports and maintaining marketing databases.
  • Submit events to online calendars
  • Shadowing members of the marketing team to gain direct experience in strategies and marketing operations
  • Help prepare for and organize marketing events

Preferred Qualifications

  • Education: Currently enrolled in a college or university, preferably in Marketing, Communications, or a related field.
  • Social Media Proficiency: Strong understanding of various social media platforms and their respective audiences.
  • Creativity: Ability to create visually appealing and engaging content that resonates with the target audience.
  • Communication Skills: Excellent written and verbal communication skills to effectively convey brand messaging.
  • Analytical Skills: Basic knowledge of analytics tools to assess the performance of social media campaigns.
  • Technical Skills: Familiarity with graphic design tools (e.g., Canva, Photoshop) and social media management tools.

Physical Job Requirements: 

The physical requirements described here are those that an employee must meet, with or without reasonable accommodation, to successfully perform the essential functions of this job. 

☒ Able to use computer keyboard, monitor, mouse, telephone, and various office equipment continuously.

☐ Able to lift and carry up to 30 pounds frequently.

☐ Able to lift and carry up to 50 pounds occasionally.

☐ Able to bend, stoop, squat, kneel, climb stairs or ladder.

☒ Able to reach above shoulder height occasionally.

☒ Able to sit for long periods of time.

☐ Able to stand for long periods of time.

About Us:

Abundance food Co-op was established in 2001 as Rochester’s first and only cooperatively owned grocery store. Food matters to us. Where it’s from, how it’s grown or made, and how it tastes. We give priority to buying local, organic, sustainable, and/or socially responsible products. In fact, we helped to pioneer the natural and organic food movement in the region, building our store from the ground up through the hard work of our owners and the longstanding partnerships with local farmers and producers we’ve established.

To apply: email Debbie(at)abundance.coop